Environmental Benefits
Your Local Leaflet minimises the impact on the environment of leaflet advertising in a number of ways:
• By combining 8 different companies on a single A5 size leaflet, Your Local Leaflet dramatically reduces the amount of paper used (1 leaflet instead of 8).
• We are now printing on fully recyclable, biodegradable woodfibre from forests meeting the criteria of the Forest Stewardship Council.
• We are encouraging householders to use local firms which means shorter journeys (less CO2 emissions).
• The choice of vehicle used for our company business reflects our concern for the environment:
• Your Local Leaflet with its 8 advertisements is lightweight (compared to a bundle of 8 separate leaflets) so it can be delivered by local people on foot thus reducing the use of vehicles / delivery vans (again less CO2).
• Every leaflet reminds the public to recycle paper - see environmental statement and recycling logo on the top of every leaflet.
• Your Local Leaflet provides local businesses with a convenient option of being able to advertise locally whilst reducing the impact of some of their commercial activities on the environment.
• Obviously Your Local Leaflet produces less waste than separate traditional forms of door to door advertising and encourages recycling as well. This consideration is becoming more critical both to the environment and also the economies of Local Authorities with the question of the future availability, and cost, of landfill sites.
